About Us
NICE TO MEET YOU, WE ARE GENERAL TREATS
We believe that a healthy and balanced diet is crucial in ensuring the well-being and quality of life for pets.
The search for the perfect snack goes beyond simply including carefully selected ingredients in our formulas; it also involves a manufacturing process that optimally utilizes each nutrient. It is on these principles that General Treats has established a factory inspired by the most cutting-edge pet food industries globally, introducing advanced production techniques for dog treats to Brazil.
In just a few years since its foundation, General Treats has emerged as a leading company in the pet food segment. Our success is credited to the unwavering trust our customers place in us daily, allowing us to provide high-quality and widely acclaimed products to both the Brazilian and international markets.
Quality, innovation, ethics and professionalism
Welcome to General Treats
Operation
Our factory integrates all stages of the production process. A dedicated team of trained professionals manages:
- Purchasing, receiving, and storing raw materials and packaging.
- Formulation
- Product development
- Testing
- Production
- Packaging
- Shipping
Products
In response to the evolving needs of our target markets, General Treats is committed to continuous improvement and the introduction of new product lines. Our diverse range of snacks comes in various flavors, sizes, colors, and shapes. These treats are crafted with functional, healthy, and carefully selected ingredients tailored to meet the specific needs of each dog and customer.
Quality
We ensure a superior level of quality and standardization for our snacks by maintaining rigorous oversight across the entire manufacturing process, from the arrival of raw materials to the packaging of the final product for sale.
General Treats has effectively implemented preventive control systems, including GMP (Good Manufacturing Practices) and HACCP (Hazard Analysis and Critical Control Points). Additionally, we are a registered company with the FDA (United States Food and Drug Administration).
General Treats
WHO WE ARE
- Over 20 years of experience in the pet market;
- Pioneers in private label for dental products;
- Leaders in agile product development for pets with production flexibility;
- Company authorized by MAPA to export to the United States and other countries
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